BoostRanks SEO Tips

Search Engine Optimization Brain Dump

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Month: February, 2008

Meta Description Tag Use

29 February, 2008 (00:07) | SEO | By: admin

Meta description tags can be used by search engines to show searchers what a page is about. You can leave off the tag and let the search engine create their own description, or you can provide the tag yourself. Even if you provide the tag, the search engine might not use it. If you’re going to use it, make each pages meta description unique.

I’m not too worried about them, I tend to use them because you sometimes get a better snippet from the search engines when the searched words are at the top of your page in the heading and there isn’t very interesting text near by.

Meaningful and Unique Titles

23 February, 2008 (02:24) | SEO | By: admin

The title gets used by search engines for ranking and displaying to searchers, so the title must make sense to someone that hasn’t visited your site yet. A title of “Home” is meaningless to them, it should include your site name and what the page is about. Each page should have a unique title.

Descriptive URLs

21 February, 2008 (21:37) | SEO | By: admin

The very first post is the simplest. Most URLs aren’t typed out, they’re clicked, so they can be long and descriptive. Include important keywords in them, separated by - . Don’t include every keyword under the sun, you’ll look like a desperate spammer.